Certificate Requirements

Required Courses

BA 307 Accounting and Finance for the Entrepreneur/Small Business owner 

This course examines a targeted curriculum of accounting and finance designed for the entrepreneur or business owner. This course covers topics such as whether owning a business is appropriate for the individual, managing cash flows, types of organizations, time management, financial management, the basics of record keeping, banking services available for the small organization, organizational planning for a healthy entity, the basics of credit reporting, risk management, insurance, basic tax planning and reporting, and how to sell a small business and plan for succession. Prerequisites: none. Fall semester.

BA 326  New Product Development 

This course focuses on the sequence of events that take place starting with the original idea for a new product/service to actual commercialization. It emphasizes the understanding of the various “stages” of development that any new product must pass, and the various activities each functional area Course Descriptions—BA: Business, Accounting, and Finance 285 of the firm must contribute, in order to have a successful product launch.

BA 328  Personal Selling 

This course is a study of the skills needed to develop and manage longterm relationships with customers and suppliers. Emphasis is placed on relationship selling, presentation, prospecting, handling objections and closing techniques with consideration given to differences in the global marketplace. Personal Selling covers professional selling practices and philosophies, provides a basic introduction to the activities of sales management, training and recruitment, performance evaluation, compensation, budgeting as well as time and territory management.

BA 377 Entrepreneurship (previously Small Business Management) 

This course is designed to develop the student’s understanding of the economic and social environment with which the small firm functions and the influence this has on decision making. Fall and Summer semesters. Fulfills Writing Intensive requirement.

BA 378 Entrepreneurship Practicum (with instructor’s permission) 

Application and experiential learning opportunities, based upon business plan ideas that were developed in BA 377. Experiential learning that will enhance entrepreneurial leadership skills, strategic business planning, exploration of funding options and professional communication. Students will work with faculty members, SBA, MBAC, SCORE and an Entrepreneur in Residence to help master these skills. Practicum students will be required to enroll in the Cengage Small Business Management online curriculum, giving them access to resources and a framework for developing and implementing their business venture. There will be a limit of 10 students per semester. Prerequisite: BA 377 (Summer/Fall) prior to the Entrepreneurship Practicum. Only students pursuing the entrepreneurship certificate will be able to enroll.

Optional Course

BA 178 Introduction to Entrepreneurship Practicum 

Seminar class sessions that will run consecutively with the 3 credit Practicum course. Each year the Lecture series date will change to reflect the year. This will give students the opportunity to receive credit for taking the course more than once (each year will be a different lineup of speakers). Will include speakers, outside activities and individual meeting with entrepreneur mentors. Students will be required to attend all presentations and have the option to work with students from the BA 378 course in the development of their business ideas. It will also be required that BA 178 students are actively involved in Enactus for this semester, giving them 282 Course Descriptions—BA: Business, Accounting, and Finance the opportunity to apply the skills they are learning in class. There will be a limit of 20 students per semester. Students pursuing the entrepreneurship certificate will be given first priority to enrollment. Spring semester.