Degree Requirements

Degree Requirements

Major in Public Relations with an Area of Concentration

I. Major Program Requirements

Thirty three semester credits of interdepartmental studies, including:

  • CO 101 Basic Communication
  • CO 206 Small Group Communication
  • CO 215 Introduction to Public Relations: Theory
  • CO 216 Introduction to Public Relations: Practice
  • CO 225 Professional Communication
  • CO/ENWR 306 Writing for the Print Media
  • CO 308 Communication Ethics
  • CO 310 Mass Media
  • CO 340 Interpersonal Communication Theory
  • CO 395 Research Methods
  • CO 425 Career Internship
  • CO 495 Senior Practicum: The Graceful Exit

Plus one or both of the following areas of concentration (15 credits):

A. Marketing

  • BA 306 Marketing
  • CO 320 Organizational Communication
  • BA 375 Fundamentals of Management
  • Plus 2 of the following:
    • BA 320 Market Research
    • BA 322 Consumer Behavior
    • BA 324 Marketing Communications and Promotions
    • BA 326 New Product Development
    • BA 401 International Marketing

B. Print Journalism

  • ART 114 Photography I
  • CO 108 Desktop Publishing
  • CS 213 Computer Applications in Business or CS 201 Web Graphics, Animation, and Layout
  • ENWR 305 Technical Writing
  • CO 236-237 Prospector Student Newspaper (two semesters, totaling three credits)

C. TV Production

  • CO 165 Fundamentals of TV & Film Production I
  • CO 166 Fundamentals of TV & Film Production II
  • CO 265 Basic Single Camera Production
  • CO 365 Saints TV
  • CO 425 Career internship at a TV station (two semesters totaling 3 credits)

The Department of Communications Studies will administer a two-part comprehensive exam at the end of each student’s senior year. The first part, an oral presentation, is required by all students. The second part, the comprehensive on all communications coursework is not required of students who complete CO 499, Honors Thesis.

Minor in Public Relations

Minor Program Requirements

  • BA 306 Marketing
  • CO 108 Desktop Publishing or CO/ENWR 306 Writing for the Print Media
  • CO 206 Small Group Communication or CO 308 Communication Ethics
  • CO 215 Introduction to Public Relations: Theory
  • CO 216 Introduction to Public Relations: Practice
  • CO 310 Mass Media
  • CO 236-237 Prospector Student Newspaper

Minor in TV Production

18 credits, including:

  • CO 165 Fundamentals of TV & Film Production I
  • CO 166 Fundamentals of TV & Film Production II
  • CO 265 Basic Single Camera Production
  • CO/ENWR 306 Writing for the Print Media
  • CO 310 Mass Media
  • CO 425 Career internship at TV station