View of Mt. Helena from Simperman Hall

Marketing & Communications

The House Rules

If you need just the right words to talk about Carroll's mission and many accomplishments. Or, if you are wondering what the correct logo, colors or fonts are to use in a publication, then The House Rules is the place to start. The House Rules is your guide on effectively and legally communicating Carroll College’s identity, in words and images, in all applications and publications. It is intended for use by students, faculty, staff, the media, and anyone who needs to represent Carroll College.

Promotional Items

If you are using the Carroll name or a Carroll logo on promotional items, such as tee shirts or pens, the company producing the product must be a licensed vendor. If the product is for internal use, the vendor does not pay a royalty and can obtain a restricted license. For policies related to the use of Carroll logos for external purposes, please refer to the Carroll licensing program, administered by Strategic Marketing Affiliates (SMA). Download the Carroll's logo licensing information or go to www.smaworks.com.

Being Social

Social media sites such as Facebook, Twitter, YouTube, LinkedIn, Blogs and Pinterest are all great tools to share information and connect to people who may be interested in your program or activity. If you create a social media page and will be representing Carroll College, you must abide by Carroll's Social Media Policy which can also be found in the Student Handbook. Before launching your site, you must complete the Social Media Request Form and return it to the Marketing & Communications Office.  It is also important to use Carroll's Social Media Guidelines. These will also help set you on the right course as you begin your social media journey and provides tools to make your site successful.

Very important: Always contact the Marketing & Communications Director before creating a new Carroll social media site.

Political Activities

When planning an event or planning on speaking at an event where you are representing Carroll College, you must adhear to Carroll's Policy on Political Activities. As a 501(c)(3) institution, we are not allowed to take a political stance. This policy will guide you as you are setting up your event or determining your talking points. This policy can also be found in the Student Hanbook and applies to all students, faculty and staff.

Very important: Always contact the Marketing  & Communications Director before finalizing speakers or with any questions about this policy.

Films and Public Showings

If you are showing a film on campus, follow all requirementsfound in the Film Policy to ensure you are following all copyright laws.