Carroll College, Helena Montana
View of Mt. Helena from Simperman Hall

Marketing & Communications

The House Rules

If you need just the right words to talk about Carroll's mission and many accomplishments. Or, if you are wondering what the correct logo, colors or fonts are to use in a publication, then The House Rules is the place to start. The House Rules is your guide on effectively and legally communicating Carroll College’s identity, in words and images, in all applications and publications. It is intended for use by students, faculty, staff, the media, and anyone who needs to represent Carroll College.

Promotional Items

If you are using the Carroll name or a Carroll logo on promotional items, such as tee shirts or pens, the company producing the product must be a licensed vendor. If the product is for internal use, the vendor does not pay a royalty and can obtain a restricted license. For policies related to the use of Carroll logos for external purposes, please refer to the Carroll licensing program, administered by Strategic Marketing Affiliates (SMA). Download the Carroll's logo licensing information or go to

Being Social

Social media sites such as Facebook, Twitter, YouTube, LinkedIn, Blogs and Pinterest are all great tools to share information and connect to people who may be interested in your program or activity. If you create a social media page and will be representing Carroll College, you must abide by Carroll's Social Media Policy which can also be found in the Student Handbook. Before launching your site, you must complete the Social Media Request Form and return it to the Marketing & Communications Office.  It is also important to use Carroll's Social Media Guidelines. These will also help set you on the right course as you begin your social media journey and provides tools to make your site successful.

Very important: Always contact the Marketing & Communications Director before creating a new Carroll social media site.

Principles for External Speaker Events

When the Public Is Invited

Carroll College is committed to providing an academic environment in which faculty and students are encouraged to seek truth, develop critical thinking, and make responsible decisions. To achieve these objectives, members of the college community must be free to engage the full range of views on a variety of subjects. In its commitment to dialogue with culture and society, academic departments and faculty organizations may invite speakers or organizations to campus that hold ideas or opinions that may differ with Catholic teaching or otherwise be considered controversial. In extending such invitations, members of the college community have an obligation to respect the special aims and objectives of Carroll College as described in its mission statement, and ensure that multiple viewpoints are heard, a balance of viewpoints is sought, and the Catholic intellectual tradition is represented with clarity and conviction.

For guidelines on how to apply these principles, how to make speaker arrangements, when you should consult others on campus, and a statement when providing a speaker disclaimer at your event, please click here.

Political Activities

When planning an event or planning on speaking at an event where you are representing Carroll College, you must adhere to Carroll's Policy on Political Activities. As a 501(c)(3) institution, we are not allowed to take a political stance. This policy will guide you as you are setting up your event or determining your talking points. This policy can also be found in the Student Hanbook and applies to all students, faculty and staff.

Very important: Always contact the Marketing  & Communications Director before finalizing speakers or with any questions about this policy.

Films and Public Showings

If you are showing a film on campus, follow all requirementsfound in the Film Policy to ensure you are following all copyright laws.

For the media

If you are looking to promote Carroll College on your media outlet, we have provided the official logos of Carroll College and Carroll College Athletics below along with the standard language we use to describe Carroll College.

  • Carroll logo - purple
    EPS | PNG
  • Carroll logo - white
    EPS | PNG
  • C-Halo logo - 2 color
    EPS | PNG
  • C-Halo logo - 1 color
    EPS | PNG

About Carroll College
Carroll College is a private, Catholic, liberal arts and pre-professional college in Montana's capital city of Helena. Carroll College has earned top national and regional awards for its academic programs, professors and extraordinary tuition value. For three years in a row, Carroll has been ranked as the number one regional college in the West by U.S. News & World Report.